Topic

SEO: search engine optimization for AI search

Search engine optimization is still the foundation. A page that cannot be crawled, indexed and understood cannot be cited in an AI answer either. These pages cover the parts of SEO that matter most now that Google's AI Overviews and AI Mode, and the chat engines, sit between searchers and websites.

Notes
34
Research
2
Comparisons
7
Guides
11
Glossary
14

Research

2 notes
  • Research

    What an AI crawler sees on nine AI visibility pricing pages

    We fetched nine vendors' pricing pages without running JavaScript, the way OpenAI's, Anthropic's and Perplexity's crawlers fetch them. Four publish an entry price a crawler can read. One loads its prices with JavaScript and one publishes none.

    Mark Henry

  • Research

    What Google AI Overviews and AI Mode cite

    Google AI Overviews and AI Mode cite YouTube more than any other site, and lean on video and community pages far more than the other five engines. Our scans show their top sites, page kinds, questions and overlap.

    Mark Henry

Comparisons

7 notes
  • Comparisons

    15 Best AI Visibility Tools for Marketing Agencies (2026)

    Fifteen AI visibility tools for marketing agencies in 2026, ordered by what five clients cost a month, with the arithmetic, white-label reports, pitch workspaces and engines, from vendor pages checked 28 and 29 September 2026.

    Mark Henry

  • Comparisons

    7 Best Semrush AI Toolkit Alternatives in 2026

    Seven Semrush AI Visibility Toolkit alternatives, scored on six stated criteria: price, prompts, domains, Claude and Grok, Search Console and API.

    Mark Henry

  • Comparisons

    Ahrefs Brand Radar Alternative in 2026: 9 Tools Compared

    For your own prompts on seven AI engines checked daily at one flat price, with Search Console, the Ahrefs Brand Radar alternative to pick is Cituna, from $39. Eight more by need, from vendor pages read 28 and 29 September 2026.

    Mark Henry

  • Comparisons

    Semrush AI Visibility Toolkit vs Ahrefs Brand Radar

    Semrush's AI Visibility Toolkit and Ahrefs Brand Radar compared on entry price, prompts, engines, Search Console, API and MCP, cadence and trial, from each vendor's own pages on 23 September 2026, with a verdict by situation.

    Mark Henry

Guides

11 notes
  • Guides

    AI Visibility Tools With Google Search Console: How to Choose

    What Search Console already shows about AI Overviews and AI Mode in 2026, the seven checks a tool's Search Console integration should pass, and which AI visibility tools publish one, checked on each vendor's own pages.

    Mark Henry

  • Guides

    How to Track Google AI Overviews: Manual and Automated Methods

    For whether Google AI Overviews and AI Mode name your brand, each tracked daily next to Search Console, our pick of AI Overviews mentions tool is Cituna at $39. Plus what Search Console shows and how to size click loss.

    Mark Henry

  • Guides

    AEO vs GEO vs SEO: what is different and what is not

    SEO aims at search results; AEO and GEO are two names for getting included and cited in AI answers. Where the terms come from, what the three share, what really differs, and where the labels overlap or are used loosely.

    Mark Henry

  • Guides

    How to appear in Google AI Mode

    Google AI Mode splits a question into subtopics, searches each one and links the pages that support its answer. What Google documents about AI Mode, what it cited in our scans, and how to cover the questions it fans out into.

    Mark Henry

  • Guides

    How to appear in Google AI Overviews

    Google AI Overviews link to indexed pages that can show a snippet, chosen by Google's core ranking systems. What Google documents, what AI Overviews cited in our scans, and the Search Console settings and content work that follow.

    Mark Henry

  • Guides

    How to get cited by Microsoft Copilot

    Microsoft says Copilot is powered by Bing's search index, so getting cited starts with Bing Webmaster Tools, IndexNow and pages that state facts plainly. What Microsoft documents and the steps that follow. Copilot is not in our scan data.

    Mark Henry

  • Guides

    How to track AI referral traffic in GA4

    How to see visits from ChatGPT, Gemini, Claude and other assistants in Google Analytics 4: the AI Assistant channel added in May 2026, a custom channel group that splits it by assistant, and what GA4 cannot see.

    Mark Henry

  • Guides

    How to use Google Search Console for AI search

    What Search Console now shows about AI Overviews and AI Mode: the Generative AI performance report, how AI clicks and positions are counted, the Search generative AI setting, and how to find the questions people bring to your pages.

    Mark Henry

  • Guides

    How to set up robots.txt for AI crawlers

    Which AI crawler names to allow or block in robots.txt, what each one controls according to OpenAI, Anthropic, Perplexity and Google, a starting file you can adapt, and how to check that it works.

    Mark Henry

  • Guides

    Schema markup for AI search: what it can and cannot do

    What Google says structured data does and does not do for AI Overviews and AI Mode, what OpenAI, Anthropic and Perplexity say about it, which markup is still worth adding, and how to test it.

    Mark Henry

  • Guides

    JavaScript and AI crawlers: why server-rendered HTML matters

    Why content that appears only after JavaScript runs is invisible to OpenAI's, Anthropic's and Perplexity's crawlers, what Google does differently, what to render on the server, and how to check any page with curl.

    Mark Henry

Glossary

14 notes